About Us

Making global brands Indian

Our Company

We are one of the India’s leading brands dealing in International Foods and Beverages. We bring the best global brands to India and make them household brands in the Indian Sub-Continent. Our network of dealerships amongst the Indian distributors, wholesalers and retailers is unprecedented. We have a legacy of building strong relations for brands, sellers and consumers.

Balar Impact

Balar Impex is a family owned and run business. Mr. Goutam Balar established this company 15 years ago in 2006. Today it is run by Mr. Balar and both his sons. We are gearing up to take the company to the next level.

We as importers concentrate on imports while at the same time setting up distributors PAN India. We have built a strong distribution channel throughout our earlier years of operation with multinational Brands. We have a NSO (National Sales Officer) who travels almost 20 days a month across India catering and attending to our distributors to maintain quality checks and sales. We have also appointed sales representatives with each of our distributors who generate orders for our area wise distribution. This takes our on-field staff strength to about 20 employees throughout India (excluding management staff like Accounts , Warehousing , Logistic team etc).

We have successfully listed products in Nature’s Basket having 30+ stores Pan India, Spencer’s Pan India, Hypercity Pan India having 12 flagship Stores and Tata Trent Pan India only to name a few. We also have distribution channels Pan India in Modern General and Wholesale Markets. We cater to approximately 5000 outlets, Pan India.

We also import mix consolidated containers from Singapore, Dubai, Malaysia, Indonesia, Poland and the UK.

We distribute products to metro-cities like Bangalore, Chennai, Kerala, Delhi, Ahmedabad, Indore, Kolkata.

Since 2017, we switched our strategy and moved towards exclusive import of Brands where we could do appropriate Brand Building for both products and our company. We are exclusive importers of Brands like Tiffany, Nutro, Alfa Mayonnaise, Noor Flavoured Mayonnaise, Baker’s Pride to mention a few .

Years in Business - Balar Impex
Years in Business
Products - Balar Impex
Products
Brands - Balar Impex
Brands
Distributors - Balar Impex
Distributors

Our Supermart Presence

We have distributors channel PAN India in modern, general and wholesale markets and cater to approximately 5,000 outlets through the country.

Get in Touch with us to become our distributor partner and/or to introduce your brand to the Indian Subcontinent.